Traditional Media
We create press releases that will be sent out to various forms of media outlets including TV, radio, magazines, newspapers and the internet. We understand that press releases are only one aspect of the marketing process and for that reason we go to the next level for our clients. Not only do we create articles for magazines and newspapers efficient to your cause, but we also carefully select then pursue interviews for you on TV and radio that will specifically reach your target market.
Events
We take time to research and identify the right conferences and trade shows for you to participate in to network and promote for your business. As live events are an extremely effective way to connect and have your message be heard, we position you as a featured speaker at these events and will also pursue press coverage of your product or service while at the event.
Blogs
Blogs can be an extremely useful marketing tool with internet quickly becoming the most popular advertising platform. We identify the blogs that reach your target market and implement a blogging campaign specifically designed to fit your purposes.
Digital Media
Digital media is an extremely impactful way to market your business as almost everyone has access to or owns a computer, cellphone or any other digital device. Using digital media as a tool can significantly lengthen the arms reach of your project or product, making it easily seen and widely spread. We can create a campaign utilizing digital media that supports the press releases, blogs, social media, etcetera to help cover all bases of the online and virtual advertising world.
Social Media
Though it is still relatively new and still uncertain for many business, do not underestimate the power of a well-constructed social media platform for moving business forward. Social media reveals a more personal side to a business allowing more interaction and offers a chance to obtain quality engagement with potential customers, investors, etcetera. Since engagement is one of the most fundamental steps in converting customers to buy or to an idea, social media is a very powerful tool. We will create a social media platform that will implement a major presence on Facebook, Twitter, Snapchat, etcetera, which will support the other media efforts and campaigns creating a unique, attention grabbing, visually appealing platform for both branding and communication with clients.
Geo Fencing
Geo-fencing is now being used to grab customers using their mobile devices within a certain physical radius with real world results. It is really that simple. With clever use, geo-fencing can be an extremely effective, and even fun way to attract and interact with new customers. Furthermore, since geo-fencing is relatively new and not used by the vast majority of businesses or organizations, its effectiveness is amplified. Using geo-fencing is like being the only billboard on the freeway!
Video Production
NexGen Media utilizes the latest software and techniques to get the perfect video for any needs. Our talented team produces whiteboard videos, commercials, infomercials, TV programs, promotional spots, and product presentations to help reach markets specific to our clients to achieve the most effective results.
-NexGen Global Media